About Chris Dunne

Marketing Executive at FeedbackExpress.
21 02, 2019

How to Deal with Complaints About Your Amazon Products


Guest post by David Willy Although Amazon is at the top, they can’t oversee the counterparts chasing them. The $1 trillion valuation mark is not something they took for granted; it is something they have been striving right from the go, the time when they kicked off as online bookseller back in 1995. Since then many policies have changed as they were the need of the hour but what has always stayed with them is customer’s satisfaction as a priority. The prime example of Amazon taking customer worth to the next level is the Amazon CEO Jeff Bezos always setting up an empty chair during the meetings with the top brass of the company, and he refers that empty chair as a "customer’s seat". By doing so the Amazon boss symbolises to his team that the customer is an integral part of their success — and they can’t go even an inch without them. The Amazon buyer-friendly attitude even annoys the sellers at times, but that isn’t hurtful for them at the moment. The same goes for customer complaints as the seller is taken as

18 02, 2019

10 Ways to Get Amazon Product Reviews in 2019


You already know Amazon product reviews are vital to doing well. But do you know the best ways of getting more feedback in 2019? This post will show you ten of the best methods of successfully chasing after those reviews.   1. Product Inserts I recently bought a power bank, and along with the instruction manual, there was a little card. On it, it briefly outlined the 24-month warranty, told me who to contact for support, and subtly asked me for a review. It’s surprising how many merchants don’t include a product insert, as they’re quite effective. Just make sure you follow Amazon’s Terms of Service when asking for a review.   2. Point Out What’s In It For Them There are a couple of different ways of asking for a review. One is to tell the buyer, "Hey, your feedback will get me more sales", while another is to say, "Your feedback can help other buyers make the best decision, as well as help me improve so I can keep offering amazing products". Which one do you think will go over better with the

15 02, 2019

The Top 5 Ecommerce News Stories of the Week


Welcome to FeedbackExpress’ weekly round-up of the top five stories from the world of Amazon and ecommerce. Amazon opens up Alexa store for anyone to create and publish custom skills: Tom Watten at The Verge reports that Amazon is now letting anyone create and publish Alexa skills into the Alexa skills store. Amazon first made it easy to create custom skills last year with its Alexa Skill Blueprints program, and it’s taking those custom responses and allowing them to be published in the store for everyone to download and use. There are currently more than 80,000 existing Alexa skills in the store, but today’s announcement means the store will be growing significantly with user-generated custom skills. Continue reading... How Amazon makes money Katie Brigham at CNBC reports that Amazon reported a record profit in 2018, earning $10.1 billion in net income compared with just $3 billion the prior year. Considering the company hardly recorded any profit until 2016, this sudden cash influx represents a new era for Amazon. Despite Amazon's dominance in e-commerce, online sales are not actually a main profit engine for the company.

12 02, 2019

How to Hack Frequently Bought Together on Amazon


How often are you utilising the ‘frequently bought together’ feature on Amazon? If the answer is anything other than ‘as often as humanly possible’, then you’re missing out on a valuable source of revenue. And at FeedbackExpress, we’re always interested in making sure you maximise every source of revenue, so keep reading to learn how to make money out of another source on Amazon.   How Frequently Bought Together Can Make You Money This upselling feature on Amazon shows shoppers related items that are relevant to what they’re currently browsing or buying. For example, if they’re looking at sleeping bags, frequently bought together items could include sleeping pads, tents or tarps. Consumers have the ability to add all the items to their cart or select just the ones they want. What’s important to note is that while Amazon gets to decide which items bundle together in frequently bought together, there are things you can do on your side to manipulate things a bit. Here are some of the top ways of going about it.   1. Create a Promo Campaign to Highlight Particular Products This

11 02, 2019

How to Manage Your Amazon Reputation


First impressions count for everything online because buyers have little else to go on. And since Amazon is all about outstanding customer experiences, how you manage your  Amazon reputation is vital. Whether you don’t know where to start or you want to recalibrate, FeedbackExpress has what you need to make your reputation a sterling one.   Why Your Amazon Reputation Matters So Much Buying online isn’t like buying in a bricks-and-mortar store. In the latter, consumers have the chance to hold an item in their hand, ask questions in real time, and get a firsthand look at how the store looks and runs. But when shopping online, they’re left to rely on images, descriptions, and the feedback of others, which makes the shopping experience tilted in the merchant’s favour. Amazon’s underlying ethos is that customers should always have the best experience possible. Their A-to-z Guarantee tells buyers they have protection when purchasing on the marketplace for both accurate delivery and description of products. Right away, this makes the buyer feel more at ease — but you’ve still got work to do on your end. How

8 02, 2019

The Top 5 Ecommerce News Stories of the Week


Welcome to FeedbackExpress’ weekly round-up of the top five stories from the world of Amazon and ecommerce. Amazon says facial recognition bias claims are 'misleading': Zoe Kleinman at BBC News reports that Amazon has defended its facial-recognition tool, Rekognition, against claims of racial and gender bias, following a study published by the Massachusetts Institute of Technology. The researchers compared tools from five companies, including Microsoft and IBM. While none was 100% accurate, it found that Amazon's Rekognition tool performed the worst when it came to recognising women with darker skin. Amazon said the study was "misleading". Continue reading… How to make money as an Amazon influencer: Lauren Johnson at Business Insider reports that for two years, Amazon has run an affiliate program that lets social media influencers earn a cut of sales generated from Amazon links within YouTube, Instagram, Twitter, or Facebook. The program has largely flown under the radar, but there was recently an uptick in social chatter as new people have signed up for the program and marketing firms like have reported that Amazon is increasingly expanding it. One product that's gone

7 02, 2019

FeedbackExpress FAQ


We've gathered the most popular questions we get asked by new customers or those considering signing up for our free 30-day trial. If you need any further information or have an additional query not covered below, just jump on Live Chat or send us an email message and we'll get back to you ASAP.   What does FeedbackExpress do? FeedbackExpress is an automated feedback management application for Amazon. The system allows you to automatically setup emails that will be sent to customers that purchase from your Amazon store, the main focus being to legally request seller feedback and product reviews. FeedbackExpress will also download your positive and negative feedback and display them for you to review. You can set up FeedbackExpress to alert you via email and/or text message so you can deal with any negative feedback straight away. You can also use the software to resolve cases directly with the buyer or even to open a case with Amazon if you feel the negative feedback left is breaching Amazon's Terms & Conditions.   What channels does FeedbackExpress support? The software can be used for

5 02, 2019

Amazon Announcement: Amazon Expedited Shipping to be Scrapped

2019-02-14T14:13:53+00:00 has announced that it will cease offering Amazon Expedited Shipping from March. There has been no announcement yet regarding UK/EU marketplaces.   Amazon Expedited Shipping Retirement Dates On the 4 March 2019, you will not be able to add or make changes to Expedited Shipping in your Amazon shipping templates. Come the 14 March 2019, if you offer Expedited Shipping to domestic Customers with a transit time of 2 days or less, Amazon will automatically replace Expedited Shipping with Premium Shipping in your shipping template.   Amazon Premium Shipping Eligibility To be eligible to offer Premium Shipping on Amazon, you must meet the following requirements for the trailing 30 days: Valid tracking rate of 100% On-time delivery rate of 97% or greater Seller-initiated cancel rate of less than 0.5% If any of your performance metrics fall below the established thresholds for Premium Shipping, Amazon will revoke your eligibility. Learn more about Amazon Premium Shipping.   Impact on Chinese Sellers According to Tamebay, the change is likely to have a major impact on Chinese sellers who offer Premium Shipping at exorbitant delivery rates. Sellers in the UK

1 02, 2019

The Top 5 Ecommerce News Stories of the Week


Welcome to FeedbackExpress’ weekly round-up of the top five stories from the world of Amazon and ecommerce. Amazon imagines Alexa in hot tubs and toothbrushes in its Super Bowl ad: Dami Lee at The Verge reports that but Amazon’s Super Bowl ad is giving me flashbacks to rows of gadgets touting Alexa in places where it didn’t belong. Amazon’s ad acknowledges that the company itself has been putting Alexa in a lot of stuff, too, including a voice-activated microwave, and that some combinations haven’t always been so successful. Continue reading... Amazon is hauling cargo in self-driving trucks developed by Embark: Lora Kolodny at CNBC reports thatAmazon is using self-driving trucks developed by Embark to haul some cargo on the I-10 interstate highway. The trucks were previously noticed by a Reddit user, who photographed and shared images this week showing tractors emblazoned with the Embark logo and trailers painted with the Amazon Prime logo. Continue reading... From books to bullets: inside Amazon's push to 'defend' America: Levi Pulkkinen at The Guardian reports that Amazon’s latest expansion will take many shoppers by surprise. Meet Amazon, aspiring military behemoth. In

1 02, 2019

4 Ways Content Creators Can Interact with Readers


Have you ever found yourself in a situation where you draft incredibly good content but it doesn't seem to attract as much feedback from the readers? It can be quite frustrating and some people go into depression because of this. If you place so much effort into your work, then it's only fair that all that research, time and energy deserve an audience and tangible feedback by all means. But then sometimes the mistake that writers make is not all about bad content but failing to reach out to the audience. So if you find yourself in such a situation such that you're even contemplating giving up, you should try getting out of your comfort zone and reach out to your valuable content readers. But how? Let's look at four ways.   1. Use Instagram Stories If you produce content and aren't on Instagram yet, then you are missing out a lot. Instagram stories provide a platform where you can post your pictures and videos accompanied by texts. You can also use the various available story functions to directly interact with your audience through question