About Chris Dunne

Marketing Executive at FeedbackExpress.
18 01, 2019

The Top 5 Ecommerce News Stories of the Week


Welcome to FeedbackExpress’ weekly round-up of the top five stories from the world of Amazon and ecommerce. Amazon Prime membership exceeds 100 million: Tonya Garcia at MarketWatch reports that Amazon Prime has reached 101 million members, according to estimates by Consumer Intelligence Research Partners. The group says 62% of Amazon's U.S. customers are members of the Prime program. Members spend an average of $1,400 annually versus $600 per year for non-members. Continue reading... Amazon is inviting sellers to private meetings at CES to promote a premium support service that costs up to $60,000 a year: Eugene Kim at CNBC reports that Amazon is busy meeting sellers to promote a new support service that costs between $30,000 and $60,000 a year. The meetings are part of Amazon's effort to engage directly with its third-party sellers and help improve their overall selling experience on its site. Continue reading... Amazon alert tells you when there’s a burglar lurking outside your door: Mark Blunden at The Evening Standard reports that the Amazon Ring system allows CCTV and motion sensors to learn about unusual situations outside the home, so it can tell

17 01, 2019

What is Amazon’s A10 Algorithm?


Getting your products on Amazon might be the best step to take your business to the next level. With around 50% of shoppers turning to Amazon when searching for a product to buy, the world’s largest ecommerce platform is responsible for more than 40% of online sales. This, however, makes Amazon a huge market for competition, especially for small businesses or stay-at-home moms trying to make a living. Moreover, the continuous updates to the criteria by which products are ranked make it even more complicated.   Amazon's A9 Algorithm At first look it may seem that the Amazon SEO is similar to Google or Yahoo search engines. However, one must understand that Amazon is a buying platform, making it different and more diversified in some ways. The main objective of the Amazon Algorithm is to help consumers in product search. The algorithm as such ranks different companies and their product on the site, providing the most relevant results to the consumer. Which in turn, tells us that algorithm is the prime key to determine which sellers would be displayed to the customers on the product

14 01, 2019

5 Things to Consider Before Launching a Product on Amazon Australia


Guest post by Callum Mundine from OneEgg Amazon is a huge marketplace that has changed the way companies sell and connect with customers. With Amazon penetrating the Australian market, the business community raised the alarm that brick and mortar stores will suffer. However, that does not seem to be the case. With Amazon Australia turning one year, it is clear that there is no reason to worry. Although the Australian economy is the 12th largest in the world, not many people choose to buy online. In fact, Amazon sales have shown to amount to only a small portion of the overall sales of various brands. Moreover, according to Reuters customers are much more likely to look for an online store of their preferred brick and mortar businesses, than they are to turn to Amazon for help. But what does this mean for your business? Should you launch a new product on Amazon and try to benefit from being among the first to enter, or should you wait to see how the marketplace develops further? Let's look at five areas to help you decide what's the best

11 01, 2019

The Top 5 Ecommerce News Stories of the Week


Welcome to FeedbackExpress’ weekly round-up of the top five stories from the world of Amazon and ecommerce. Amazon boss Jeff Bezos and wife MacKenzie to divorce: Reuters via The Guardian reports that Amazon CEO Jeff Bezos and his wife MacKenzie Bezos have decided to divorce after a long trial separation, Bezos said on Wednesday in a joint statement by the couple on Twitter. Amazon again became Wall Street’s most valuable company this week, surpassing Microsoft. Bezos’s fortune has soared to more than $160bn, thanks to his stake in Amazon. Continue reading... CES 2019 - Amazon and Google Assistant carve up tech expo: Chris Baraniuk and Leo Kelion at BBC News reports that at CES, there's no shortage of gadgets to talk to. Smart TVs, cars, pianos - and even a toilet - these are just some examples of devices that come with voice-activated helpers. No matter who makes the hardware, the virtual aide linked to or packaged inside is likely to be one of two: either Amazon's Alexa or Google Assistant. Continue reading... Amazon confirms it pays UK business rates of only £63.4m: Sarah Butler at

9 01, 2019

How to Get Ungated on Amazon in 2019


Raise your hand if you’ve been here before. You have a killer selling idea for Amazon but run into the problem of a restricted category. If this is you, FeedbackExpress will show you how you can get ungated on Amazon to really rock it in 2019.   Amazon Restricted Categories Some products you sell on Amazon may require approval, even if the category doesn’t. For example, specific products in Software, laser pointers and related products, and hoverboards (in any category) all require you to submit a request to sell. For specifically restricted categories that require approval to sell in, they include the following: Amazon Watch Warranty FAQs Automotive and Powersports Clothing, Accessories, Shoes and Luggage Collectible Books Collectible Coins Entertainment Collectibles Fine Art Fine Jewellery Gift Cards Grocery and Gourmet Foods Kindle Accessories Major Appliances Sexual Wellness Sports Collectibles Streaming Media Players Textbook Rentals Toys and Games (Holiday Selling Guidelines) Video, DVD and Blu-ray If you’re wondering why there are restrictions on these categories, it’s because Amazon wants to ensure customers can ‘buy with confidence’ in these categories, so they limit the number of new

7 01, 2019

What Happened When I Stopped Using FeedbackExpress!


Our Amazon feedback software is used by many different types of sellers on Amazon. This post is an interview with Brandon Kail from Rocky Mountain Bio-Ag whose product line includes diverse organic products such as soil, fertilisers, weed killer and pesticides.   Selling on Amazon FeedbackExpress: When and why did you start selling on Amazon? Brandon: We started selling on Amazon at the end of April in 2015 and made our first sale early May. We started selling on Amazon so we could reach a nationwide audience via the Amazon platform. We have been in business since 2008 servicing commercial accounts etc. We also have our own webstore but it was beginning to get tough competing with Amazon and their Prime memberships. We decided that it would only build our company stronger to have an Amazon store as well as what we currently operate. FeedbackExpress: What type of product(s) do you sell? Brandon: We sell gardening supplies, organic amendments, organic bug sprays, organic herbicide. We are a biological-based business that focuses on building soil health which allows plants to perform to their fullest genetic potential. FeedbackExpress: Do

4 01, 2019

The Top 5 Ecommerce News Stories of the Week


Happy New Year. Welcome to FeedbackExpress’ weekly round-up of the top five stories from the world of Amazon and ecommerce. The Amazon Transparency Program is a counterfeiter's worst nightmare: Forbes reports that Amazon is fighting back against counterfeiters with its item-level tracing service, Transparency. The Transparency program has been around since 2017, but Amazon enrolled new brands slowly, to work through the kinks. In the last few months, they’ve been ramping up adoption, and many brands have received invitations to the program. Amazon’s motivation is simple: provide a better customer experience by making sure that consumers get the item they ordered and not a cheap knock-off. Continue reading... Amazon vs eBay: Why Amazon is winning the marketplace battle: Sasha Fedorenko at Tamebay reports that Amazon and eBay both attract millions of UK shoppers every day and each has both fans and detractors. Stepping out of my shoes as a Tamebay writer for a moment and thinking as a consumer, I am firmly in the Amazon camp. Here is why. Convenience is a barometer of a successful trading body whether it’s delivered via fast shipping, a vast

3 01, 2019

Expert Help With Amazon Review Request Guidelines


Guest post by Karon Thackston at Marketing Words Recently, there have been many reports about Amazon changing its review-request policy. Some saw a brief inclusion stating that only one email could include a request for a product review. This information was reportedly in Seller Central for about a day and was then removed. At present, this information is not on any of the communication guideline or product review policy pages. Here's my take on what several pages within Seller Central say when you piece the tidbits of information together. Amazon says (and has said for a while): But, with that in mind, let's look at what isn't allowed. Here's where Amazon gets serious. Furthermore, this page also states that you cannot include: Then we have this notice which debunks a common misconception that you should send shipping notices to customers.   An Example of Someone Trying to Buy Amazon Reviews Just the other day, I received this review request email from someone selling on Amazon. Reviews are important … I get that … but this seller was asking me to exchange a free product for

18 12, 2018

8 Trending Products to Sell Online in 2019


The new year is almost here, and along with getting past the weirdness of writing a ‘9’ at the end of the year instead of an ‘8’, you should also be thinking of what products to sell online. If you’re too busy with other stuff or stuck on ideas, FeedbackExpress has 8 ideas of trending products that might fit your 2019 selling plan.   1. Beard Oil and Other Maintenance Products It’s no secret men are investing in products to take care of themselves and look good, and beard products are one of the biggest gainers, with beard oil being one of the top sellers. You’d be tapping into a large demographic, whether it’s for men or gifts for them. And there are many related items you can expand into if you want to broaden your scope.   2. Keto-Related Products Every few years, a new diet makes the round and keto currently has the spotlight. It focuses on greatly reducing carb intake, which can be tricky with so many foods containing carbs. One way you can appeal to buyers is with keto supplements and

14 12, 2018

The Top 5 Ecommerce News Stories of the Week


Welcome to FeedbackExpress’ weekly round-up of the top five stories from the world of Amazon and ecommerce. Amazon uses dummy parcels to catch thieves: BBC News reports that Amazon has teamed up with police in the US in an effort to stop thieves who steal parcels left outside homes. Officers in New Jersey are planting dummy boxes fitted with GPS trackers, coupled with hidden doorbell cameras, at homes around the city. The homes selected for the experiment were chosen using the city's own crime statistics combined with mapping data of theft locations supplied by Amazon. One box was stolen three minutes after it was "delivered". Continue reading... Amazon extends free holiday shipping through December 18th: Dami Lee at The Verge reports that Amazon’s free holiday shipping promotion, which removes the minimum $25 purchase requirement for non-Prime members, has been extended until December 18th. Orders placed by then are guaranteed to arrive in time for Christmas. Amazon says it has also expanded free one-day shipping and free same-day delivery for Prime members to more than 10,000 cities this year, so last-minute gift buyers can shop for